Meeting Stacy West in person is NOTHING like the slow-paced laid-back style of her folk art designs.
The patterns of her company,
Buttermilk Basins, evoke a quality of days gone by, where life was at its
finest when you had time to set on the front porch and stitch away at a project
that seemed like it was just part of your lap for the better part of a month.
Meeting Stacy feels like you are
on a rocket ship headed to the moon! Put your seatbelt on because it’s going to
be a wild ride. The energy of Stacy is palpable
as she commands presence with her graceful yet wielding power. I first met her
at her Buttermilk Basin booth at the Spring Quilt Market in St. Louis. It was
an incredible booth packed to the brim with ideas, projects, inspiration,
themes, and people. This is very much how I might picture the inner workings of
her brain.
And what a cute name Buttermilk
Basin is too! The name came from how inspired Stacy has been by the life of
her Grandmother. Her Grandmother lived to almost 101, and grew up in the era
where she hauled water, got milk from cows, and she always had buttermilk in
the fridge, hence the name Buttermilk Basin.
Stacy has come from humble
beginnings and worked her way to being a respected designer in numerous
mediums. She is an artist at heart and is not afraid to step out of the
box to try new things. She has designed rubber stamps, licensed her
designs in the gift industry, designed logos, and identity systems for various
shops in the past utilizing her education in graphic design.
Henry Glass Fabrics has chosen
Stacy and Buttermilk Basin to create a new line called “Spirit of America.” Stacy has taken this design
opportunity to marry cotton, yarn-dyed dobbies and wool together in a cohesive
collection of quilt shops to carry that will enhance and the many projects that
Buttermilk Basin already has to offer.
One of the first things I
noticed about Stacy was the size of her online audiences. 20,000 on Facebook,
5,400 on Instagram and a pretty impressive number of followers on YouTube.
Stacy is quick to speak of her audience as her friends. Stacy says, “I teach a
lot of classes, travel to a lot of shows, and I meet a lot of people who have
genuinely become friends of Buttermilk Basin.” Stacy is a self-described
chatty gal, and over the course of 15 years since her business began, she has
chatted with a lot of ‘friends’ who are now dedicated followers. And she
rewards them too! Every month on her media platform she has giveaways,
introduces new products and has a Mystery Block of the Month with a free
pattern download that builds to create an awesome project by year’s end.
Stacy also has a strong personal
drive. She does not believe in failures... only learning lessons!
She is inspired and most importantly, has a work-ethic that keeps her moving
from task-to-task leading the charge in all facets of her business; design,
manufacturing, sales, marketing and operations.
Buttermilk Basin is both an online
and a brick and mortar business. In her 2,200 sq. ft. shop she hosts workshops,
events and offers a variety of mediums including wool, cotton, yarn dyes,
fibers, patterns and kits to her customers. She also brings in women from
around the country (and as far away as Australia) to her WOOLSTOCK event which
is a bi-yearly 3-day event held at the shop. She is the only
teacher that teaches two days of workshops, one day of make-it take-its along
with a trunk show and the event culminates in an evening party.
So, yes, Stacy is a kind of a
big deal! In 2015, she made it to the top 3 in Martha Stewart’s American Made
challenge. You will see Stacy featured in various magazines including Simply
Vintage, Quilt Mania, Better Homes & Gardens Special Interest Publications,
The Wool Street Journal, Primitive Quilts and American Patchwork &
Quilting.
Here is the October
issue of American Patchwork & Quilting where Stacy is featured:
American Patchwork & Quilting® magazine.
©2017 Meredith Corporation. All rights reserved. |
It is tough to keep up with Stacy in conversation and in life as she is always running from one creative project to another, but here is how you can keep up with her online:
Instagram: Buttermilk Basin
Facebook: Buttermilk Basin
Blog:www.buttermilkbasin.blogspot.com
Website: www.buttermilkbasin.com
3 comments:
Can't wait to see her new line! My hubby and I bought a little trailer, and this would go so perfectly in it!! Hugs, H
Wow.It`s just stunning!
Very nice ty for sharing your ideas..
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